SO, WHAT’S PR AGAIN?

Let’s just quote S.H. Simmons on the subject:

“If a young man tells his date how handsome, smart and successful he is – that’s advertising. If the young man tells his date she’s intelligent, looks lovely, and is a great conversationalist, he’s saying the right things to the right person and that’s marketing. If someone else tells the young woman how handsome, smart and successful her date is – that’s PR.”

So, what do we learn from this?
A/ An advertising budget is a good start. If you have a marketing strategy on top of advertising, then you’re on the right track. If you invest in PR, then you have every chance of succeeding.
2/ We can only recommend the young woman to decline on the second date, let’s face it, this guy is a douchebag.

OK, BUT WHAT’S THE POINT OF PR?

You’re still not sure that your brand can benefit from a good PR strategy? We asked a few acquaintances what they think about PR, and this is what they said:

"Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad."

− Sir Richard Branson

"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently."

− Warren Buffet

"If I was down to the last dollar of my marketing budget I'd spend it on PR!"

− Bill Gates (or someone who really looks like him, we couldn’t get a full confirmation for this quote, but we like it!)

"There is only one thing in the world worse than being talked about, and that is not being talked about."

− Oscar Wilde

"To establish oneself in the world, one does all one can to seem established there already."

− Francois de la Rochefoucauld

READ OUR ARTICLES

Découvrez nos articles

Horsens in flammen

| Non classé | One Comment

Fin mai 2017, nous nous sommes rendus sur le site de l’ancienne prison d’Horsens au Danemark, où notre client GLP était mis à l’honneur à travers une production à couper…

Welcome to our website!

| Uncategorized | No Comments

Welcome to the 3WM Communications website, the boutique PR agency with a client mindset. Here you will hopefully find peace and happiness here, or at least some useful content, more…

Bienvenue sur notre site !

| Non classé | One Comment

Bienvenue sur le site de 3WM Communications, l’agence qui se prend pour ses clients. Vous retrouverez ici toutes les informations pour mieux nous connaitre, nos prestations, un contenu ludique et…