[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.6.5″ _module_preset=”default” da_disable_devices=”off|off|off” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_fullwidth_header title=”VIOSO takes diners on immersive Journey in New York restaurant” _builder_version=”4.6.5″ _module_preset=”default” title_font=”Abel|700|||||||” subhead_font=”ABeeZee||||||||” subhead_font_size=”16px” background_enable_color=”off” background_image=”https:\/\/3wmcomms.com\/wp-content\/uploads\/2023\/08\/IMG_1768.jpg” background_position=”top_center” hover_enabled=”0″ title_text_shadow_style=”preset1″ subhead_text_shadow_style=”preset4″ title_text=”IMG_1768″ subhead=”VIOSO\u2019s advanced auto-calibration technology is transporting diners to the North Pole and the bottom of a volcano at Journey, a new high-end dining experience in New York City.” sticky_enabled=”0″][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.6.5″ _module_preset=”default” custom_padding=”1px||27px|||” da_disable_devices=”off|off|off” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” custom_margin=”15px|auto||auto||” custom_padding=”11px|||||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.6.5″ _module_preset=”default” text_font=”ABeeZee||||||||” text_font_size=”15px” custom_margin=”4px|||||” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
D\u00fcsseldorf (Germany), 12th June 2023<\/strong> \u2013 New Yorkers are taking their dinner with a side order of interactive storytelling at Journey, a unique new dining destination in New York, where VIOSO\u2019s advanced auto-calibration technology is being used to whisk diners across the world without ever leaving the table.<\/p>\n Billed as \u2018theatrical gastronomy\u2019, Journey, at 27 West 24th Street, offers a multitude of ways to dine and be immersed in entertainment. An offering from the brains behind some of the biggest Broadway shows, utilising the most advanced technology, Journey takes dining to the next level, pairing food by acclaimed chef Eddie Hong with projection-mapped visuals, audio and live actors.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.6.5″ _module_preset=”default” background_color=”#ffffff” custom_padding=”0px||0px|||” hover_enabled=”0″ border_color_all=”#ffffff” sticky_enabled=”0″][et_pb_column type=”1_2″ _builder_version=”4.6.5″ _module_preset=”default” hover_enabled=”0″ background_color=”#ffffff” sticky_enabled=”0″][et_pb_image src=”https:\/\/3wmcomms.com\/wp-content\/uploads\/2023\/08\/IMG_1747.jpg” title_text=”IMG_1747″ _builder_version=”4.6.5″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″ align=”center”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_image src=”https:\/\/3wmcomms.com\/wp-content\/uploads\/2023\/08\/IMG_1764-2.jpg” title_text=”IMG_1764 2″ _builder_version=”4.6.5″ _module_preset=”default” width=”100%” module_alignment=”center” hover_enabled=”0″ align=”center” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” custom_margin=”-1px|auto||auto||” custom_padding=”21px||1px|||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.6.5″ _module_preset=”default” text_font=”ABeeZee||||||||” text_font_size=”15px” hover_enabled=”0″ sticky_enabled=”0″]The Journey restaurant is divided into four experiences: Journey Lounge, Journey Epic Caf\u00e9, Journey Odyssey, and Journey 360. Thirty-seven ultra-high-definition video projectors, along with 12 OLED screens, fill the restaurant, totalling 250 million pixels.<\/p>\n One of the main challenges involved hiding from view the 37 projectors needed to create the experience. \u201cWe didn\u2019t want this to look like a mess of AV equipment \u2013 the restaurant was designed by award-winning Broadway designers and has a unique aesthetic in itself, so I was dead-set in hiding the projectors in light shades and in the ceiling as much as I possibly could,\u201d explains Jason McFerran of integrator Illuminating Magic.<\/p>\n The star of the Journey experience is Journey 360, a private room that offers communal seating for up to 20 guests. Upon entering, diners are surrounded on every wall with seamless projection, even contiguous along the 24-foot table (12,288 pixels), while 12 projectors fill the chamber but hide neatly within the ceiling. Using a VIOSO camera calibration system, all projectors are kept in perfect warp and blend for the life of the establishment.<\/p>\n Illuminating Magic has previously worked on other immersive dining experiences, including Le Petit Chef at New York rooftop restaurant The View, whose combination of four-course dining with 3D visual storytelling (guests\u2019 meals are \u2018cooked\u2019 by the eponymous chef, who stands 6cm tall) has garnered millions of views on social media. Journey, however, is the first to incorporate several different dining experiences with varying levels: wall animations, bar-top, tabletop and full 360\u00b0.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” background_color=”#000000″ custom_padding=”0px||1px|||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_image src=”https:\/\/3wmcomms.com\/wp-content\/uploads\/2023\/08\/IMG_1773.jpg” title_text=”IMG_1773″ _builder_version=”4.6.5″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.6.5″ _module_preset=”default” text_font=”ABeeZee||||||||” text_font_size=”15px” hover_enabled=”0″ sticky_enabled=”0″]The combination of a \u201ccutting-edge video presentation with four channels of spatial audio to accompany your gastronomic adventure is what true immersion looks like \u2013 an unforgettable dining experience that caters to all five senses,\u201d says Kevin Zevchik, US director of VIOSO. Further immersion is provided by enabling guests to interact with the environment around them \u2013 for example, by writing graffiti on the walls or creating unique snowflakes in the Arctic, all by using their smartphone.<\/p>\n Produced and developed by Zanim8tion, the Journey 360 video content \u2013 which includes journeys to the banks of the Amazon, the Atlantic Ocean floor and the inside of an active volcano \u2013 was created completely in Unreal Engine with a custom-made four-camera rig that renders the immersive 360\u00b0 views. This, explains McFerran, came with additional \u201cinherent risks, including camera intrinsics, parallaxes, Z-fighting, and quadrupled render errors\u201d.<\/p>\n \u201cSustaining the 360\u00b0 visuals is not only a feat from the content creation, but also a requirement from the VIOSO auto-calibration,\u201d adds Zevchik. \u201cGiven the nature of the buildings in New York City, it is nearly impossible to guarantee a perfect blend every day without auto-cal.\u201d<\/p>\n Playback is also handled by VIOSO hardware, with an Anystation Media server, powered by IOversal Vertex, delivering the ultra-high-resolution visuals key to providing Journey 360\u2019s sense of immersion.<\/p>\n Since launching, the restaurant \u2013 and in particular Journey 360 \u2013 has garnered rave reviews from critics and customers alike, with positive reviews in Time Out and the New York Times and being named one of the top-four dining experiences in New York City by Forbes.<\/p>\n \u201cWe are delighted to have played our part in the creation of Journey, which has deservedly taken the New York dining scene by storm,\u201d says Zevchik. \u201cAs a showcase for how immersive video, properly calibrated, can elevate the gastronomic experience, Journey has well and truly earned its place among the greatest dining experiences in the city that never sleeps.\u201d[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.6.5″ _module_preset=”default” background_color=”#000000″ custom_margin=”-28px||-28px|||” da_disable_devices=”off|off|off” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_4,1_2,1_4″ _builder_version=”4.6.5″ _module_preset=”default” width=”90%” max_width=”1400px”][et_pb_column type=”1_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_testimonial author=”Thomas Richard” job_title=”Editor” company_name=”Systems Integration Asia\/Entertainment Technology Asia” quote_icon_color=”#ffffff” quote_icon_background_color=”#000000″ _builder_version=”4.6.5″ _module_preset=”default” body_font=”ABeeZee||||||||” body_text_align=”left” author_font=”Abel|700|||||||” author_font_size=”18px” position_font=”|300|||||||” background_color=”#000000″ inline_fonts=”ABeeZee”]<\/p>\n “I<\/span> believe 3WM Communications will add value to any organisation as they are able to provide a birds-eye view of what is happening in the industry and propose plans to benefit from a company\u2019s competitive advantage over competitors.“<\/span><\/span><\/p>\n [\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.6.5″ _module_preset=”default” text_font=”Abel||||||||” text_text_color=”#ffffff” text_font_size=”30px” text_orientation=”center”]<\/p>\n Contact Us<\/p>\n [\/et_pb_text][et_pb_contact_form _builder_version=”4.6.5″ _module_preset=”default”][et_pb_contact_field field_id=”Name” field_title=”Name” _builder_version=”3.16″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” 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button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][et_pb_contact_field field_id=”Message” field_title=”Message” field_type=”text” fullwidth_field=”on” _builder_version=”3.16″ button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][\/et_pb_contact_form][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_testimonial author=”Francesco Franicchi” job_title=”Brand & Communications Director” company_name=”Powersoft” quote_icon_color=”#ffffff” quote_icon_background_color=”#000000″ _builder_version=”4.6.5″ _module_preset=”default” body_font=”ABeeZee||||||||” body_text_align=”right” body_text_color=”#ffffff” author_font=”Abel|700|||||||” author_text_align=”right” author_text_color=”#6b6b6b” author_font_size=”18px” position_text_color=”#6b6b6b” company_font=”ABeeZee||||||||” company_text_color=”#6b6b6b” background_color=”#000000″]<\/p>\n “We were quickly impressed with 3WM Communications and their international skills, their work and their dedication. <\/span><\/p>\n It is a real pleasure to work with them.”<\/span><\/p>\n [\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" VIOSO\u2019s advanced auto-calibration technology is transporting diners to the North Pole and the bottom of a volcano at Journey, a new high-end dining experience in New York 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